FORD // EXTRAS ON EXTRAS // YOUTUBE VIDEO ADS
Who better to deliver the message that Ford vehicles offer more extra features than their competitors then, well, movie extras? Without extras, movies would feel incomplete. In a similar way, all the extra features on Ford vehicles make your experience fuller and richer.
CD: DESIR / SALOMON // AD: BILLS / DESIR // CW: BURKETT/DEMPSEY
FORD // FALL IN LOVE // SOCIAL MEDIA // INSTAGRAM
There are a lot of timely trends that happen on social media during the fall season. From #PumpkinSpiceEverything to #NFL. This quick and fun cinemagraph campaign merges fall season topics with Ford Fusion attributes to encourage engagement and audience participation.
CD: DESIR / SALOMON // AD: HILL / ROACH // CW: BURKETT / RYAN
FORD // YOU KNOW YOU'RE FROM // SOCIAL MEDIA // FACEBOOK
Ford wanted to help keep Fusion consideration up during the Labor Day holiday season in six key markets. Tapping into the expertise of local photographers and regional experts, our team coordinated production efforts to roll out this campaign in a timely fashion.
CD: DESIR / SALOMON // AD: HILL / ROACH // CW: DEMPSEY